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IT Spark
RU
Innopolis · since 2010

We put your business under a magnifier and build digital tools around it

Hover the magnifier over the warehouse · scroll down
01 · Under the lens

We find where the business loses money

We take processes apart down to the details: who copies what by hand, where stock figures diverge, where the ad budget goes. Here is an example: a store selling on three marketplaces and through its own website.

02 · Building

A tool for every leak

tool 1 / 4Sales channel integrationOrders, stock and prices from every sales channel meet in one database. Nobody copies them by hand any more.
03 · Running

The system keeps running for years

16 years of custom development, 300+ shipped projects, clients in Russia and abroad. The people who built the system keep developing it.

04 · Your business

Let’s put your business under the lens

A one-hour call: we go through your processes and show where money leaks. The project estimate is free.

Discuss a project +7 843 258-07-40

Innopolis · since 2010

We build systems and AI agents that keep running for years

Custom development for businesses in Russia and worldwide: operations systems and CRM, integrations with marketplaces, ERPs and payment providers, AI agents inside your processes.

Discuss a project See our cases
years of custom development
16+ years of custom development
projects shipped
300+ projects shipped
long-term clients
30+ long-term clients

What we build

Five kinds of work we do best

Every system is part of one data flow: from an order to money in the bank. We build all of it or the part you need.

  1. 01

    Systems built around your process

    CRM, order, inventory and production management shaped around how your company actually works — not the other way round. No per-seat licences, no someone else's limits.

    For example: Supply, stock and unit cost tracking in SellBro

  2. 02

    Integrations

    Marketplaces, ERP and accounting systems, banks, payment providers, e-invoicing, any API. Data meets in one place with no manual copying and no spreadsheets.

    For example: Orders, stock and ads from three marketplaces in one database

  3. 03

    Internal tools

    Client and partner portals, management dashboards, reports, Telegram bots for staff. Everything that lives in chats and Excel today.

    For example: Partner portal with a bonus balance

  4. 04

    AI agents and automation

    Agents that carry out operations on their own, by your rules: prices, bids, customer replies, documents. Every action is logged and any of them can be rolled back.

    For example: Ads and pricing autopilot in SellBro

  5. 05

    Rails development for your team

    A senior Ruby on Rails engineer for your product: maintenance, refactoring, performance work, upgrades to current Rails and Ruby.

    For example: Maintaining and growing clients' Rails applications

AI agents

AI agents you can trust with operations

Not a chatbot on your website, but agents inside your processes — with rules, an action log and rollback. A human stays in the loop wherever mistakes are expensive.

autopilot · action log live
  1. 09:02 agent/pricing SKU 4417: price −3% → rule “margin ≥ 22%” satisfied
  2. 09:02 agent/ads campaign 812: bid lowered, ad spend 31% → 5% of revenue
  3. 09:14 agent/reviews reply to a ★2 review drafted — awaiting approval
  4. 09:16 human approved the reply, sent to the customer
  5. 11:40 agent/pricing SKU 4417: sales −40% in 2 h → price rolled back
  6. 11:40 agent/stock SKU 2210 stock covers 9 days → draft supply order created
Every agent action is recorded, tied to a rule and can be rolled back with one click.

01 MCP servers

We connect your system to AI models over the MCP protocol. A manager asks “what happened to our margin this week?” and gets an answer from your own data, not from the internet.

02 Operator agents

Agents carry out operations themselves, but within policies: limits, prohibitions, mandatory human approval. Every action is logged and can be rolled back in one click.

03 Routine automation

Reports, customer replies, sorting requests and documents, error checks. The work that takes your staff hours and a model seconds.

Find out what to automate in your business

Cases

Systems we built and use ourselves

Our own products are the best test: we stake our own money on them every day.

01 · SaaS · our own product

SellBro

sellbro.ru ↗
  • Rails
  • PostgreSQL
  • Sidekiq
  • Hotwire
  • MCP
  • LLM
AI assistant · SellBro MCPexample

Why did our Ozon margin drop this week?

Bids in campaign 812 went up; ad spend is 31% of revenue. I suggest lowering the bid to bring it down to 5%.

Challenge

Marketplace sellers run their unit economics in spreadsheets and lose money on ads, pricing and picking errors.

What we built

A platform for sellers on Wildberries, Ozon and Yandex Market — Russia's largest marketplaces: unit economics, supply planning, price protection, picking error control, AI replies to reviews. Its MCP server gives agents hundreds of store operations.

Result

  • Agents change prices and bids by policy — every action is logged and reversible
  • The owner runs the store through an AI assistant in plain language
  • Runs in production every day, on real stores' money

The “Bro” family

Three standalone products grew out of SellBro

Each has its own website, pricing and audience. Together they cover the whole journey of a product: production, transport, warehousing and marketplace sales.

  • SkladBro

    warehouse management

    A warehouse where every box knows its place.

    • Receiving, bins and stock counts by scanner
    • Wave picking, packing and shipping
    • One warehouse for many clients — work log and invoices for each
    skladbro.ru

  • VezetBro

    carrier back office

    The whole trip in one system — no roll call in a group chat.

    • Seller requests with warehouses, boxes and price already filled in
    • Loading by QR code, damage recorded with photos
    • Invoices and acts on delivery, a Telegram and MAX bot
    vezetbro.ru

  • FactoryBro

    production back office

    A back office for garment factories that produce for marketplace sellers.

    • The customer builds the order themselves
    • The whole batch on one card — factory and customer see the same thing
    • The back office is free — no subscription, no fee per order
    factorybro.ru

02 · Custom development

300+ client projects since 2010

CRM systems, portals, integrations and internal tools for real estate, healthcare, retail, media and services — in Russia and abroad. We’ll tell you about projects in your industry on a call.

I want a system like this
  • SellBro
  • SkladBro
  • VezetBro
  • FactoryBro
  • Real Estate Alliance
  • Avtomig
  • DoctorTut
  • Client logo
  • Kazan Tyre Company
  • Millennium 107.3 FM
  • Osoboe Mnenie
  • Paintball Gvardiya
  • Client logo
  • DANRI
  • +100s more projects since 2010

How we work

Predictable: the price is fixed before we start

You know the cost, the timeline and what you get at every stage up front. You see a working system from the first weeks, not at the end of the project.

  1. 01 · 1–2 days

    Free estimate

    A call to go through the task and your processes. We tell you honestly if an off-the-shelf service would solve it cheaper.

  2. 02 · before we start

    Fixed-price contract

    Specification, milestones, deadlines and cost are fixed in the contract. The price does not grow as we go.

  3. 03 · demo every 2 weeks

    Development in stages

    You see a working system on a staging server from the first weeks and shape the result while changes are still cheap.

  4. 04 · migration and training

    Launch

    We migrate your data, train your team, and set up monitoring and backups.

  5. 05 · for years

    Support and growth

    The same engineer who built the system. Fixes, improvements and new features as your business grows.

Pricing

Development pricing

from$60/ hour

The total project cost is fixed in the contract before we start and does not grow as we go. The estimate is free.

01

Turnkey project

Fixed price and deadlines in the contract. Fits a new system, an integration or an AI agent for a process.

  • Estimate is free
  • Price fixed in the contract
  • Support after launch

02

Support and development

A monthly block of hours for a system that already runs: improvements, integrations, fixes.

  • From $60 per hour
  • Report on completed tasks
  • The same engineer who built the system

03

An engineer for your team

A senior Rails engineer for your product: works in your repository and by your processes.

  • From $60 per hour
  • Works in your repo and tracker
  • Rails 7+, Ruby 3+, Hotwire
Get a project estimate We work under a contract with IT Spark LLC

About

A real contractor with a registered company and a track record

Sergei Ustinov, founder of IT Spark

Sergei Ustinov

founder · systems architect

Leads every project personally — from the first estimate to launch and support. 16 years in custom development; builds his own products and AI agents that run on real money.

You talk to the person who designs and writes the system, not to a middle manager.

Since 2010
16+ years of custom development; 30+ clients work with us on an ongoing basis
Accredited IT company
Listed in the register of Russia’s Ministry of Digital Development. About the accreditation (in Russian)
IT Spark LLC
Tax ID 1656057179
Reg. No. 1101690067676
Activity code 62.01
Innopolis, Tatarstan
Russia’s IT city with a special economic zone. We work with clients worldwide. Why it matters

Innopolis, Russia

We work from an IT city that was itself built as a digital product

Construction of Innopolis started in 2012 on an empty field — a city designed for IT from day one. It is home to people who build digital systems, and we are among them.

companies work in the city
343companies work in the city
of Innopolis University graduates are employed
100%of Innopolis University graduates are employed
of investment raised by the city
₽73.8 bnof investment raised by the city

  • The city is a testbed

    Delivery robots, self-driving taxis, a digital twin of the city — everyday life here, not a pitch deck. We bring the same approach to your business processes.

  • An IT community all around

    Innopolis University and hundreds of IT companies next door: people to discuss a hard problem with and best practices to learn from.

  • We work worldwide

    Innopolis is our base; our clients are in Russia and abroad. Calls in English or Russian, a shared task tracker and access to the system from day one.

Figures: innopolis.ru, November 2026

Tech passport

Technologies and why we use them
Ruby on Rails the backbone of our systems: fast to build, reliable to run
PostgreSQL data, reports and analytics in one database
Redis · Sidekiq background jobs and syncs with marketplaces and ERPs
Elasticsearch search across catalogues and documents
Hotwire · Stimulus interfaces without a heavy frontend
React · Next.js when you need a complex client-side interface
MCP · LLM AI agents and connecting systems to models

Discuss a project

Your system goes here

Tell us about the task in a couple of sentences. We reply within one business day, go through it on a call and estimate it for free. We speak English and Russian.

What do you need?

A phone number or an email is enough

We reply within one business day

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